Heart disease is the leading cause of death among women. How many women know that? and really get it? Most women think that breast cancer is their biggest threat. That is, of course, because breast cancer and breast surgery scares us most: visible scars, visible changes, losing an outward –and sexually related--part of your body. But I wonder if the all too Pink World of breast cancer needs to bear some of the responsibility for this misunderstanding? If you consider the visual proportions and the pink bath that women are dunked in by breast cancer marketing it makes sense that women would assume that breast cancer is what they should most fear.
But it’s not.
Heart disease annually kills SIX TIMES as many women than breast cancer.
And 80% is preventable.
Pink or Red?
Let’s get the proportions right.